B2B social media and content strategy

Creating and implementing a B2B social media strategy to engage the biotech sector. Including social media management, writing technical and more sales focused articles and compiling e-newsletter content.

Setting up and managing social accounts and building an audience from almost zero. Creating a content approach and goals, as well as writing and developing content, including visuals. Working with a designer to commission a visual look and feel for socials.

Using analytics to review and iterate to boost engagement.

Example thought leadership piece on AI